Four of the best football teams in Italy and Spain participated in our first edition of UNBEATABLES CUP, an international charity football tournament to support the fight against sudden cardiac death of athletes.
4 major clubs participated in the 2 matches; Real Betis, AS Roma, ACF Fiorentina and RCD Espanyol de Barcelona.
In the aftermath of what happened to footballer Christian Eriksen, who collapsed suddenly after suffering cardiac arrest during Denmark’s Euro 2020 opener against Finland, as well as to many other footballers around the world, it was clear that the matter deserved widespread attention.
€200,000 DONATED BY THE MAHD ACADEMY
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€200,000 were donated by our sponsor, The MAHD Sports Academy, a Saudi government body supporting the development of sports disciplines in Saudi Arabia.
The sponsorship of the Unbeatables Cup is part of the academy’s efforts to support medical and sports research centres around the world.
The donation will benefit the work of UNBEATABLES ONLUS, an Italian non-profit organization, who will secure Basic Life Support courses and distribution of defibrillators to football clubs in collaboration with Red Cross.
6 MILLION VIEWERS
The matches were broadcasted across
Italy, Spain, Portugal, Saudi Arabia, China and watched by 6 Mln people on TV/WEB (combined data between live and post-match download viewers)
COMMUNITY ENGAGEMENT WITH GINGA
With GINGA we take the campaign to the next level. Our mission is inspire our next generation to support life-changing causes by using the power of football.
GINGA invites the clubs’ youth teams to use their skills for charity and spread the word while our sponsors contribute with donations.
IN PARTNERSHIP WITH
GINGA DENMARK
M1, Højbro Plads 10, 1200, Copenhagen K, Denmark Info@ginga.eu